Is your company READY for YouTube? Find out in 10 minutes.

Get clarity on launching a new YouTube channel with our Channel Launch Checklist, written by YouTube’s former Head Content Strategist.

    🔒 We are 100% committed to your privacy and your information will be shared with no one.

    What you’ll learn:
    ✅ Know whether this is the right time, what else and who else you may need.
    ✅ Identify the unique value that your company can bring to YouTube viewers.
    ✅ Avoid wasting time, energy, and budget by starting a channel before you’re ready.

    Since 2012, we’ve advised some of the best companies in the world on their YouTube strategy:

    Who’s behind this?

    MATT KOVAL

    “One of the original pioneers of YouTube strategy”

    I was an early YouTube star who was later recruited by YouTube to help write their official creator best practices. Over 10 years on the inside, I held roles such as Lead Content Strategist, Manager of Creative Insights, Head Producer for the Creators channel, and Global Creator Liaison. I’m proud to say my teachings have scaled to tens of millions of creators.

    Upon leaving YouTube & Google, I founded Creator Dynamics, a consulting firm that helps companies and organizations grow their YouTube channels using creator-based strategies. Even after all these years, I still love talking about creative videos and content strategy.

      🔒 We are 100% committed to your privacy and your information will be shared with no one.

      Don’t spend years stumbling around with an embarrassing channel that gets 42 views per video. Let us help you, starting with the simple checklist below. 👇